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World's top brands - investment banks take a hammering Title: World's top brands - investment banks take a hammering
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Filed in archive corporate reputation by leon on September 19, 2008

The credit crisis has taken a toll on the standing of various brands. The latest Interbrand Best Global Brands list has Coca Cola as the world's leading brand, followed by IBM and Microsoft. The...

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World's most reputable companies Title: World's most reputable companies
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Filed in archive corporate reputation by leon on June 10, 2008

Toyota, Google and IKEA are the top three in the list of the world's most respected companies, according to the latest rankings from the Reputation Institute.The full list is here.......

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Rogue trader's new job Title: Rogue trader's new job
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Filed in archive corporate reputation by leon on April 28, 2008

It didn't take him long. Jérôme Kerviel, the trader and computer whiz who evaded Société Générale's electronic risk-control systems has landed a new job - working for an IT...

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Who's to blame for Bear Stearns? It's the media's fault Title: Who's to blame for Bear Stearns? It's the media's fault
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Filed in archive corporate reputation by leon on April 04, 2008

Who is to blame for the Bear Stearns collapse?Bear Stearns president and CEO Alan Schwartz has taken a leaf out of the books of former Enron chief Kenneth Lay who complained that business journalists...

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Trust in business versus trust in government Title: Trust in business versus trust in government
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Filed in archive corporate reputation by leon on March 12, 2008

Trust in business has jumped to 58 per cent but fewer people now trust Government, according to the latest Edelmen Trust Barometer.That might have something to do with the war in iraq and the low...

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Restatement signals Title: Restatement signals
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Filed in archive corporate reputation by leon on February 25, 2008

What impact do restatements have on the share price? Do investors pick up signals before the company decides to come clean? And how do companies that overstate their earnings perform before they...

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2007 foot in mouth awards Title: 2007 foot in mouth awards
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Filed in archive corporate reputation by leon on December 26, 2007

As another year draws to a close, it's worth remembering the misstatements and stupid remarks of CEOs during the year. Which makes Wired magazine's 2007 Foot-in-Mouth Awards worth checking...

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Ten dumbest CEO moves of 2007 Title: Ten dumbest CEO moves of 2007
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Filed in archive corporate reputation by leon on December 25, 2007

What a year it's been! Some chief executives have done some seriously questionable things this year, from the fallout over stuff that's plainly illegal to the idiotic.Portfolio.com presents...

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Strategic corporate reputation Title: Strategic corporate reputation
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Filed in archive corporate reputation by leon on December 14, 2007

I have talked about how corporate reputation risk is on the rise. This is a high risk area because it can take years to build up a reputation, and it takes no time to destroy it.The problem is...

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More attacks on corporate reputation Title: More attacks on corporate reputation
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Filed in archive corporate reputation by leon on September 17, 2007

CEOs say attacks on corporate reputation are becoming more frequent, apologies from the boss are losing potency and it takes about 3 and half years to recover when your reputation has been...

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More trust in business than government Title: More trust in business than government
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Filed in archive corporate reputation by leon on July 18, 2007

For business, first the good news. People trust business more than government, according to the latest Edelman Trust barometer. The global figures show that trust in business is on the up and trust...

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Six rules to avoid PR disasters Title: Six rules to avoid PR disasters
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Filed in archive corporate reputation by leon on May 24, 2007

In light of recent scandals, Fortune's Jia Lynn Ya reminds us how Johnson & Johnson's response to the 1982 Tylenol poisonings is the gold standard for crisis management.James Burke, then...

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Starbucks is starstruck Title: Starbucks is starstruck
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Filed in archive corporate reputation by leon on March 08, 2007

It hasn't been a great year for Starbucks.Last month, there were the revelations of the memo from chairman Howard Schultz suggesting the global coffee giant had lost its mojo.We've also seen...

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Reputation and risk Title: Reputation and risk
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Filed in archive corporate reputation by leon on February 14, 2007

Every company knows why reputation is important, particularly in an economy where most of the market value of any business comes from intangible assets such as brand equity, goodwill and workforce...

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Corporate social responsibility and reputation Title: Corporate social responsibility and reputation
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Filed in archive corporate reputation by leon on February 07, 2007

Significant news that Microsoft has overtaken Johnson & Johnson and topped the Reputation Quotient survey. Johnson & Johnson has been at the top for seven years so it's no small feat.Even...

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Trust in business heading south Title: Trust in business heading south
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Filed in archive corporate reputation by leon on January 15, 2007

Trust in business continues to fall with a USA TODAY/Gallup Poll showing people now have less faith in the corporate world with only 18 per cent of people saying business executives had high or very...

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The disconnect: business vs ordinary folk Title: The disconnect: business vs ordinary folk
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Filed in archive corporate reputation by leon on January 02, 2007

A profound disconnect between the business, government and media elites and ordinary wage and income earners might explain why trust in business is heading south, according to a new study.It also has...

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Report that Apple falsified documents: don't worry, be happy say analysts Title: Report that Apple falsified documents: don't worry, be happy say analysts
PermaLink: http://www.soxfirst.com/50226711/report_that_apple_falsified_documents_dont_worry_be_happy_say_analysts.php

Filed in archive corporate reputation by leon on December 27, 2006

Federal prosecutors might have ammunition for legal action against Apple with a probe into whether Apple forged documents to enrich executives, reports The Recorder on the Law.com site.For the...

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Rotten Apple: Greenpeace Title: Rotten Apple: Greenpeace
PermaLink: http://www.soxfirst.com/50226711/rotten_apple_greenpeace.php

Filed in archive corporate reputation by leon on December 07, 2006

Who said innovative companies are the most environmentally sound?Apple has been ranked stone motherless last by greenpeace. The activist group reckons that Apple uses toxic chemicals, does a bad job...

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