It's the battle for the butts.
The Washington Postreports that environmentalists are now targeting toilet paper makers over the use of plush and soft US toilet paper which you make by chopping down trees. Environmentalists like Greenpeace want the toilet paper makers to go the way of the Europeans who wipe their behinds with recycled, and much rougher, paper. For their part, the toilet paper companies are saying they are only giving US consumers what they want. Apparently the US public does not like recycled toilet paper.
Personally, I think the environmentalists are attacking the wrong end. The toilet paper companies are just giving the public what they want. If they're really smart, they should be focusing on the consumers. Get them to change their preferences.
As the Hot Air blog says, why waste all that energy on the toilet paper manufacturers when the packaging industry uses almost three times as much unrecycled product? And besides, as the Washington Post points out, toilet paper and facial tissue only accounts of 5% of the US forest products industry. Stilll, Kimberly-Clark is now making Kleenex greener which could be a sign of things to come.
Still, with global warming, you would think the environmentalists would have more appropriate targets.
no comment untill now